Beef Prime Rib Roast

Beef prime rib roast is a showstopping centrepiece for any special occasion. Roast it low and slow for a tender, juicy result with a beautifully caramelized crust. Whether you season it with classic herbs and garlic or go bold with a peppercorn crust, this cut delivers an unforgettable meal.

Sourced from local farms using responsible and regenerative practices, this high-quality beef ensures incredible flavour and texture. Choosing local means supporting better farming methods and enjoying fresher, better-tasting meat.

Cut from the rib section, prime rib is known for its marbling, which keeps it incredibly juicy and full of flavour. It’s a favourite for holiday dinners and gatherings, offering a rich, tender bite in every slice.

SKU: 11461